Kuaishou Technology is a Chinese publicly traded partly state-owned holding company based in Haidian District, founded in 2011 by Hua Su and Cheng Yixiao. The company is known for developing a mobile app for sharing users' short videos, a social network, and video special effects editor. Kuaishou is more popular with older users who live outside China's Tier 1 cities. Its initial popularity came from videos of Chinese rural life. Kuaishou also relies more on e-commerce revenue than on advertising revenue compared to its main competitor.